Our story

Since 1999, we've helped merchants build partner programs that scale.

The 25-year version.

MYAP launched in 1999 as one of the first affiliate program management platforms on the web. Long before "creator economy" was a phrase, we were building tracking, payout, and fraud-detection systems for merchants who wanted to grow through partners.

Twenty-five years later, that infrastructure powers thousands of programs and over a billion dollars in tracked revenue. The web has changed. Affiliate marketing hasn't — it's still the highest-ROI channel for most merchants.

MYAP for WordPress is our answer to a question we kept hearing: "Can I just run all of this inside my WP admin?" Yes. And now it's the same MYAP engine, packaged as a native plugin.

What we believe

Four values that shape every release.

Merchant-first

Our success only matters when our merchants grow. Every feature ships in service of program revenue.

Built to last

We've been doing this since 1999. We build platforms that outlive trends, not weekend projects.

Honest by design

Transparent pricing, no revenue share, no dark patterns. Your data and your affiliates stay yours.

Quietly powerful

World-class infrastructure that disappears into your workflow. Power you feel, complexity you don't.

Our mission

Make partner-driven growth the default for every WordPress merchant.

We believe affiliate marketing should be as easy to launch as installing a plugin — and as powerful as the systems running on enterprise networks. MYAP for WP is how we close that gap.

Trusted since 1999

MGM GrandTreasure IslandCaesarsWynnMirageBellagio